I studied Advertising and worked in product marketing and fintech: launches, branding and paid campaigns. I know what it costs to bring in a lead, and how much it hurts to lose one by replying too late.
In 2026 I founded Forgia with Santiago Gómez de la Torre to solve exactly that: an AI that answers instantly, qualifies before bothering your team and only hands you what deserves a call.
Every agent starts from the sales funnel, not the technology: which question qualifies, when to hand over to a person and what data your team needs.
Live in under 48 hours. No endless projects, no small print.
Direct contact with the founder. What I promise on the call is what gets built.
Before building anything, I look for where people’s experience breaks: the customer who writes and gets no answer, the team that can’t keep up, the data lost between one tool and the next.
That’s what advertising taught me, understanding people, and it’s what I now apply with technology.
How people and businesses really communicate: someone waiting for a reply that never comes, a business that can’t afford a support team, a customer who gives up because nobody guides them.
Tools that don’t talk to each other, bots that chat but don’t sell, CRMs full of fake data. I find the exact point where the process breaks.
A well-understood problem is half solved. I turn it into an agent, a dashboard or software that solves it every day.
Seemed: “we need more leads”.
Was: the leads already coming in went cold without a reply.
Seemed: “the bot doesn’t work”.
Was: it logged bookings before the payment was completed. Result: 2,000+ fake bookings fixed.
I speak Spanish, English and German. Each language carries its own culture: Latin warmth, Anglo-Saxon clarity, German rigour. Switching language means switching perspective, and that lets me see solutions that never appear from inside a single culture.
That’s why I work with businesses across Europe and Latin America, and build agents that serve every customer in their own language.
An agent that talks, a dashboard for your team and everything connected. Try it: switch modules.
The agent answers and your team sees every chat in real time. One click and you take over while the bot steps back.
Every lead enters the funnel with its temperature: new, qualified or ready to close. No spreadsheets.
The agent proposes times, confirms and reminds. Your team only steps in when it matters.
Follow-up messages to cold leads, in your brand’s voice.
Example view with fictitious data.
The WhatsApp bot chatted well, but created “bookings” in chats where payment never went through. I audited the agent and its API, fixed when it logs a booking and cleaned the CRM: over 2,000 erroneous bookings resolved.
Performance marketing in a tough niche: medical and veterinary equipment in Ecuador. Meta Ads campaigns, scripts, presenter-led videos and an automated funnel that takes every lead from the ad to the sale.
Ongoing Google Ads management for a hospitality business. Every week the client gets, without asking, an automated report on what worked and what is being adjusted.
A lead messages you from your ad. Cold. The agent talks to them, qualifies them in under a second and hands them over ready to close. While you’re not looking.
I review your channels, your leads and where they’re going cold.
I define the qualifying questions, your brand’s tone and when to hand over to a person.
I connect WhatsApp, the dashboard and your CRM. You test the agent before launch.
I review real conversations and refine the script to close more.
From the first reply to the close. Pricing for your case comes with a free assessment.
To stop losing leads.
A real agent, with your team inside.
For operations that don’t fit a template.
Forgia builds AI agents for WhatsApp that reply in under a second, pre-qualify every lead and only alert your team when someone is ready to close. Behind it is a dashboard with your chats, leads, calendar and advisors.
I’m the founder of Forgia. I trained in advertising, I’m a multilingual communicator and I come from product marketing and fintech. I founded Forgia in 2026 with Santiago Gómez de la Torre so businesses stop losing customers by replying late.
I audit it. I review the agent, the CRM and the sales process, find out why it pollutes the funnel or doesn’t convert, and fix it. No need to start from scratch.
Under 48 hours, with no lock-in.
It shouldn’t. The agent is written in your brand’s voice, asks questions like your best salesperson would and hands the conversation to a person when needed.
Yes. I work remotely with businesses across Europe and the Americas, in English, German and Spanish, and my agents can serve your customers in their own language.
Message the Forgia bot on WhatsApp and see for yourself. It replies instantly, at any hour. And if you’d rather talk to me, I’m here.